Top 3 PR Articles of the Week: Friday, May 8, 2015

It looks like we’ve finally escaped winter! Before you get out and enjoy the beautiful weather, check out this week’s articles about Snapchat, hashtags and why there’s a growing gap between reporters and PR professionals. Enjoy and Happy Mother’s Day this weekend to all our moms out there!

Fortune
Snapchat shows the power of its platform, hires star CNN reporter Read>>>

PRSA Tactics
Tag, you’re it: How to create a hashtag crisis strategy Read>>>

The Washington Post
Why the PR industry is sucking up Pulitzer winners Read>>>

Kristin Rabas (@krabas)
Sr. Public Relations Advisor
Aurora Health Care