Top 3 PR Articles of the Week: Friday, April 24, 2015

Yay for Friday! This week, the top three PR articles of the week are all about two powerhouse companies and how they’re influencing the worlds of advertising and news. Check out the stories below about Google’s changes to how you search on your phone and how the Washington Post is using Amazon as a role model for ad targeting. Enjoy!

DIGIDAY
The Washington Post takes an Amazon-inspired approach to native ad targeting Read>>>

The Washington Post
Google is about to dramatically change how search works on your phone Read>>>

USA Today
5 things to know about ‘Mobilegeddon’ Read>>>

Kristin Rabas (@krabas)
Sr. Public Relations Advisor
Aurora Health Care