Social Media / PR Intern at The Rally Co.

Come join a growing team and be a part of the advertising revolution! We’re The Rally Co., one of
Milwaukee’s leading advertising agencies. We are a brand ally – supporting our clients with an
array of creative solutions for their marketing challenges. We’re looking for a Social Media &
Public Relations Intern to join our team. If you’re interested, read the job description below and
submit your resume for this role. We’re looking to hire an intern in the Spring of 2024 with the
potential to continue the position through the Summer months.


Social Media

● Work alongside the Social Media and Creative team to create monthly social media strategies
● Contribute to monthly editorial calendars that support sales objectives and promotional
● Craft social media posts through creative copywriting, photography, video development, and
other content development efforts
● Assist in the growth of client brands by raising awareness through various social media
platforms by engaging with followers and co-branding opportunities
● Monitor postings to ensure brand message is constant from the terminology used to images
● Interact with followers and potential customers by communicating and answering questions
through the company’s social pages
● Assist in implementing plans to increase followers on popular social media platforms such as
Facebook, Instagram, TikTok, X (Twitter), and LinkedIn
● Help set up and establish social media advertising campaigns within social media platforms
● Document and and develop reports on social media activity and advertising performance

Public Relations

● Support the development and management of contact lists and coverage trackers
● Contribute to monthly editorial calendars that support messaging objectives
● Monitoring of media coverage on events and media releases that were issued and creating
press clippings.
● Aid in research and messaging development in support of client engagements and core
marketing objectives
● Craft press releases in coordination with Public Relations team
● Building relationships with clients and potential clients, suppliers, and the media
● Providing assistance to the PR manager with the scheduling and organizing of events.
● Giving input on marketing initiatives and suggesting creative ways to improve the company’s
public image.
● Performing administrative duties


● Working towards or has achieved a Bachelor’s degree in business, marketing, journalism, public
relations or related field
● Strong written and verbal communication skills, both in person and over email
● Social media management experience
● Familiar with posting content through programs such as Hootsuite, Loomly and HubSpot
● Entry level experience determining how to cater unique marketing campaigns to a unique
● Ability work alongside a diverse group of employees and simultaneously work toward many
company initiatives at once
● Entry level understanding of marketing strategy and how to use the concepts throughout
various forms of outreach
● General knowledge of digital marketing, communication strategies, Search Engine
Optimization and internet ranking for web content
● Comfortable with working with Google and Adobe Suites

To apply for this position, please submit your resume and cover letter to
with the subject line, “Social Media & Public Relations Intern”