Will you win big this year?

Will you win big this year? PRSA Paragon Awards

We know the when (Tuesday, June 3) and the where (the Hilton Milwaukee City Center). Now, WHO will be the big winners at this year’s Paragon Awards? To find that out, we need your entries!

The Paragon Awards honor excellence in public relations work from the Southeastern Wisconsin area. This year’s awards program in early June will honor the winners in each of the 44 unique categories. Entries are split into two main divisions. Program entries include all plans and materials from the inception to the completion of the program. Tactical entries are stand-alone pieces, such as press kits, websites, social media tactics and special events, that support a complete program.

The judging process evaluates all entries based on five criteria:

  • Objectives
  • Research and Planning
  • Execution
  • Budget
  • Results

Entries that achieve a determined score will earn either an Award of Merit or an Award of Excellence. Since entries are scored against criteria, not other entries in the category, there may be more than one winner at each level in each category.

Judges also select a Best in Show recipient from the top-scoring Program entries. This year’s Paragon Awards will be judged by qualified PRSA members from another chapter, allowing for objective and professional evaluation for all entries.

Entries for your exemplary 2013 work are being accepted NOW through Friday, May 2. Be sure to check out the 2014 Paragon Award entry page to learn more about the categories, requirements for entry and to download an entry form and template.