Happy Friday! At some point in our careers, we’ve probably all heard the phrase, “all PR is good PR.” Well….I could definitely argue that this is not always true. While a good PR person may have the ability to turn bad news into a gain, there are some reputations that once tarnished, have a difficult time bouncing back. Therefore, the top 3 articles from this week are all about reputation management. Enjoy!
USA Today
Brian Williams’ unmitigated disaster Read>>>
Fast Company
What Uber needs to do to fix its reputation Read>>>
Bloomberg Business
Harvard lures a record 37,000 applicants by milking social media Read>>>
Kristin Rabas (@krabas)
Sr. Public Relations Advisor
Aurora Health Care
