Top 3 PR Articles of the Week: Friday, May 23, 2014

As PR professionals, it’s typical that working with the media is in our job description. For some of us this might be a daily occurrence but for others, media interactions might be few and far between. Therefore, this week’s Top 3 PR Articles focus on the dos and don’ts of interacting with the media. (Actually, the ‘Shark Tank’ article isn’t necessarily about working with the media but I thought many of these ideas could pertain to pitching media stories). Enjoy!

12 most damaging things to say to a journalist Read>>>

Bulldog Reporter
Are We On the Record? 5 PR Tips to Avoid Journalism’s “Gotcha by Default” Trend Read>>>

4 communication lessons from ‘Shark Tank’ Read>>>

I know I’ve made some of these mistakes when dealing with journalists (especially my first couple of years working in PR). Anyone else?

Have a great Memorial Day weekend!

Kristin Rabas (@krabas)
Sr. Public Relations Advisor
Aurora Health Care