Top 3 PR Articles of the Week: Friday, May 15, 2015

We’re already half way through the month of May and summer is upon us. However, as PR professionals, we can’t let the pending warm weather distract us for too long. So for this week, the Top 3 PR Articles examine struggling iconic brands, Snapchat video ads and changes in TV coverage. Enjoy!

From McDonald’s to Barbie, iconic brands are struggling Read>>>

Snapchat debuts video ads for 2 cents a view Read>>>

Fast Company
How Periscope, Meerkat and Snapchat will change how TV covers news, sports and weather Read>>>


Kristin Rabas (@krabas)
Sr. Public Relations Advisor
Aurora Health Care