As a female millennial, I frequently find myself as the target audience for consumer marketing campaigns and market research. From health care to grocery stores, many consumer brands are trying to figure out the millennial generation and how to communicate with them. Therefore, for this week I chose a few articles about my awesome generation and added in a little advice on public speaking from one of my favorite TV shows, House of Cards. Enjoy!
Survey: Facebook is becoming a primary news source for millennials Read>>>
5 public speaking lessons from ‘House of Cards’ Read>>>
How marketers can reach mobile-obsessed multicultural millennials Read>>>
Kristin Rabas (@krabas)
Sr. Public Relations Advisor
Aurora Health Care